ORANGE AND BLUE SKIES

3 SUMMERS IN AND THE COLLECTIONS WILL CONTINUE TO BE INSPIRED BY FEELINGS THAT WE ALL KNOW AND LOVE. and this lil intro is all off the top of the dome.

we as knick fans got treated to one of the best seasons we’ve had since melo wore number 7 and was winning scoring titles at msg. the electricity that surrounded the city during that time and this season is something that really made the city magnetic and that’s the type of aspirational excitement we try to reach with every drop

this collection is loosely based on a number of things but most importantly .. the sunset in the summer time when the skies colors get to dancing around REMINISCENT of the colors that are on the new york flag

bringing back the aesthetic of a watercolor painting .. this summers scenery is one that you’re probably used to if you’ve ever been upstairs at dumbo house with the homies at any point during the summer. any rooftop vibe really … where the vibes are immaculate and the soundtrack is even better … but also with the versatility of someone that has a child like instinct to run thru a pump on the block on a hot day.

the goal here was to make something that will look real good with a yankee hat but also shout out to queens and the met hat rockers. you know the motto is we got love for everyone uptown, downtown, midtown, across town and out of town,

peace and love

cant talk all this orange and blue talk and not shout out mr spike lee and anyone who was on 34th beating on the windows of msg studios when the knicks won the first round playoff series.

really talking to them but as always this is just a love letter to anyone in the city who can relate

day party to midnight wit it

ice wet like a fire hydrant hit it

south beach, far rock, amlfi, maldives, whatever beach

if youre wearing anything that came from this site is because you know where home is

PEACE AND LOVE

-JUS

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Winter 23 - Nordstrom Pop Up